Social media, Public Relations & Marketing Management
RESUME
California Polytechnic State University, San Luis Obispo
Major: Business Administration
Minor: Food Science
Concentration: Marketing Management
GPA: 3.5 | Dean’s List: 5 quarters
Graduation Date: March 2020
EDUCATION
EXPERIENCE
Manager I - Amazon Logistics
April 2021- Present
• Manage a team of 35 on daily processes to ensure productivity and delegate tasks to meet deadlines
• Oversee process of shipping 100k packages per day within time limit while maintaining quality & safety standards
• Report station’s metrics to upper management, concisely reasoning any misses and presenting corrective actions
• Provide dynamic solutions to improve delivery performance of and relationship with third-party companies
• Construct daily reports and proof-read work from direct reports to catch mistakes before submission
• Manage multiple projects simultaneously, such as regional DOT compliance, engagement, awards & giveaways
VP of Marketing - Izzy & Riley
June 2019 - October 2019
• Managed social media, improved the website design and developed ads, increasing reach and brand awareness
• Developed relationships and maintained communication with five clients to promote future sales
• Coordinated and executed pop-up shops, including booking travel and venues, advertising and broadcasting events
Marketing Intern - Behr Paint Company
June 2019 - August 2019
• Collaborated with cross-functional teams to develop and implement marketing strategies and events
• Worked with outside agencies to develop creative strategy, write and edit copy for email campaigns
• Conducted industry and competitive research, analyzed findings, and presented results and ideas to executives
Marketing Growth Intern - JoyRun
January 2019 - April 2019
• Influenced potential users to download the app, improving reach in the region by 10% over 10 weeks
• Informed peers on product features and deals via social media, presentation, and one-on-one interaction
• Reviewed performance data weekly, in person or via Slack, & pitched new marketing suggestions to increase activity
Social Media Marketing Intern - Heather Millenaar Photography
October 2018 - January 2019
• Developed and planned social media content, using Planoly, to create a cohesive & aesthetic feed
• Promoted artist’s brand through post captions, in client’s voice, twice daily and increased followers by 20%
• Selected digital assets from shared files to highlight on social media and strengthen brand image
My Strengths
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Communication
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Detail-oriented
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Time management
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Organization
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Writing
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Outgoing
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Amiable
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Extrovert
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Social
SKILLS
Operating Systems: OSX, Windows
Software: Microsoft Office, Teams, Zoom, Google Docs, Slack, Planoly, Access, InDesign, Photoshop, Digital Asset Management System, Hippo Content Management System, Workfront, BazaarVoice, ServiceNow, WordPress
Market Research Tools: SPSS, Qualtrics, Marketing Evolution, Mimic Pro, Google Analytics, StratSimMarketing
Certification: Google Ads Search
Social Media Platforms: Instagram, Facebook, LinkedIn, Twitter, Snapchat, Pinterest
Applications: Canva, Planoly, Calendly, Trello, Flodesk, Trialwind
Things I Love
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my foodsta: @getfoodiewithme
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Hot yoga
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Cats & dogs
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Traveling
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Hiking
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Reading